This is a recap of Calvin Parker's presentation at the Plone Symposium Midwest 2014
Everyone in marketing has become obsessed with content marketing, and the demand for more people in more departments to have a way to create content has driven the creation of more websites.
The problem with this rapid explosion of content across organizations is many websites have been rapidly created on different platforms with not central strategy.
Because of this we have seen that, as recent as March of 2014, about 70% of every U.S. university that uses Plone also uses Drupal to some level.
Some organizations choose the obvious approach of trying to consolidate all of their websites onto a single platform. This can work and we even have a solution for it called WebUnity, but it can also be expensive and time consuming. You have to:
This can also be demotivating and polarizing when people refuse to change.
Large University with a central IT department, but all of the content management is done independently by the various departments. Integration via a tool like PushHub allows them to have independent teams share content across sites and keep the content up to date as it changes or is retracted.
PushHub is a content syndication system built with:
It uses the Pubsubhubbub standard from Google.
PushHub can easily be called from PHP based CMSs like Drupal and WordPress, as well as from Plone. See slides 18-21 above for sample code.
You can easily create content across several Plone and Drupal websites.
See the slides for examples or the webinar recording on the link below.